Joe Wicks
Joe Wicks (born 21 September 1986), otherwise known as "The Body Coach", is a British fitness coach, TV presenter and author.
His fitness method uses short intense High Intensity Interval Training (HIIT or, colloquially, 'HIT') workouts. Starting off by posting 15-second recipe videos on social media, Wicks grew his brand to become one of the most followed fitness accounts on Instagram and YouTube. His first published cookbook Lean in 15: 15-minute meals was a best-seller in 2015, having sold over 900,000 copies. He has created a "90 Day Plan" with workouts and meals with tailored portions to the individual.
During the coronavirus pandemic lockdown in 2020, he began "P.E With Joe" on YouTube to try to help children stay active; this livestream had a wide impact and was viewed by over a million users worldwide. He is a Channel 4 television presenter with his own show The Body Coach.
Wicks was awarded a Guinness World Record for "most viewers for a fitness workout live stream on YouTube", after achieving over 950,000 viewers on Tuesday 24 March 2020 for his second live stream. The award was presented to him virtually due to the 2020 coronavirus pandemic
Wicks was born in Epsom, Surrey to Gary Wicks, a roofer, and Raquela Mosquera, a social worker of Italian descent. He grew up on a council estate with his parents and two brothers, Nikki and George
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